Books for Social Media Marketing, Book Marketing, Building a Business Online and MORE!

Do you need a great gift for family or a friend who has a dream to build or grow their online business?

Help ignite that fire with awesome books that take you step-by-step through the process – and cut through the clutter.

We are bombarded online with thousands of messages every day. Confusion reigns. But no more! Any of the books below are terrific, on point, and written by the best in their field. You can confidently choose from any of these and know that you have chosen a …read more      

How to Find Free-to-Use Images

They say a picture is worth a thousand words. When it comes to social media marketing, a picture could be worth a thousand likes or comments. Adding an image to your blog post or a social media post can instantly catch the attention of your audience and draw them to your posts. Social media networks are increasingly becoming very photo-centric with the rise of networks like Facebook, Instagram and Tumblr.

Why do visitors flock to these websites? It’s because they provide a lot of eye-candy and a welcome change from all the textual content that …read more      

An Exclusive Report From The Editors Of Internet Retailer

THE NEXT DIGITAL MARKETING WAVE

Breaking News!

Internet Retailer has issued a new industry report covering their predictions for retailers’ and brands’ online spending in 2016.

According to Zak Stambor, Editor of Internet Retailer, “In (our) first-ever digital marketing survey, the results of which are included in this special report, we find that many retailers are boosting their digital ad spending, and they’re spreading those dollars around to a variety of channels. As they do so, they’re also looking for ways to make their messages more relevant to shoppers.”

Image Source: …read more      

Guest Author: Tejas Veeramani

Do you remember when the power supply to a much-anticipated Superbowl Game was interrupted? This was followed by a Tweet from Oreo, the ever-popular cookie manufacturer, with an image captioned, “You can still dunk in the dark”.

The post was re-tweeted more than ten thousand times in an hour and proved to be a huge boost to the Oreo brand’s online reputation.

Social media trends are nearly impossible to predict because they are often based on real-time events. A company called Sickweather was able to pinpoint the geographic origin of illnesses based on public Tweets and Facebook updates of …read more      

Guest Author: Jessica Davis

How did an $11,000 social media campaign return USD$2.5 million for a tiny town in Europe?

Tucked away in the peace and quiet of the Swiss Alps is a small hamlet called Obermutten. Being one of smallest towns in Europe with only 80 residents, it would have continued to remain in obscurity if it weren’t for a certain Facebook campaign. In attempt to attract more tourists the residents announced that they would print a picture of every person who liked their Facebook Page and pin it up on the town’s noticeboard. So, their investment …read more